Get Fit and Designer-Fitted with Nestle Fitnesse

Over a year ago, I discovered Nestle Fitnesse cereal. It went well with my being a yoga practitioner as it was light enough for me to munch on even before a yoga class without that heaviness that goes with eating. Yet, it provided the energy and fiber that I needed. It was a healthy snack that I always had around the house. In fact, while many take their cereal with milk, I took mine straight out of the box. It was something I could just continue snacking on.

When I took on a consultancy project, I found myself staying late in the office. Again, Nestle Fitnesse cereal was my constant companion. I had a resealable container in one drawer always filled with the cereal. I especially liked the variety that had fruit in it.

See? Here is my current supply of Nestle Fitnesse & Fruit!

Now, guess what! Nestle Fitnesse is offering a challenge to all of you to get into the FASHION AND FITNESS mode.

If you’re wondering what the “14 DAYS” is on the lower right of the box, that’s exactly how long one of my favorite snacks is giving you and up to 8 of your friends to lose some pounds and win an entire designer’s wardrobe. And I don’t mean just any kind of wardrobe. Handpicked by the country’s top editors, the shortlisted wardrobe is a dream come true for a fashionista. “For the prizes in NESTLE FITNESSE’s 14 Days to Show off Your Shape, we found out what some of the country’s most stylish people want to have in their closets,” shares Myra Garcia, Consumer Marketing Manager, Nestle Fitnesse . “And in doing so, we were able to shortlist what’s arguably the most coveted designer wardrobe to hit Manila.”

Start your way to a fit life and get rewarded with a set of clothes that will make you look good in a new body.

Take a look at 3 of the 8 designer items up for grabs by the winners:






Are you tempted already by these luscious clothes? I am!

The rules are simple and fun, actually. Here are the mechanics:

14 Days to Fitness and Fashion

So what do you have to do to get a crack at Manila’s most coveted designer wardrobe?

Simply form a team of 2-8 members, and using Nestle Fitnesse’s 14-day meal plan, everyone in the team has to lose at least 2 pounds in 2 weeks. “No, 2 pounds is not that daunting, it only needs a few diet tweaks,” quips Myra Garcia. She explains that participants only need to replace breakfast and one of the main meals – either lunch or dinner–for 2 weeks.  She adds that to exercise as well as eating plenty of fruits, vegetables and low-fat, carbohydrate rich foods is the best way to complement the 14-day regimen.

And as part of the challenge, participants also need to chronicle their 14-day regimen via an online “fitness diary” accessed at <> . The Top 10 most popular FITNESSE 14-day diaries will make it into finals.

The Nestle Fitnesse 14 Days to Show off Your Shape will kick off on November 14, Saturday, 9am, with the voting period lasting from November 15 to December 3, 2009.  And as adjudged by Manila’s top style icons the winners will be announced on December 10, 2009 in a special fashion show.

“People who’ll join this challenge will have nothing to lose but pounds,” jests Myra Garcia.   “Not only do they win the fashionista closet of their dreams, but they walk away with health tips, tweaks and tricks during their 14-day challenge and continue on living a healthier, fitter and a more runway-ready lifestyle.”

For more information about Nestle Fitnesse’s 14 Days to Show off Your Shape, please log on to <> .


5 Comments (+add yours?)

  1. Susan Jamisan - A Slimmer U
    Nov 11, 2009 @ 00:44:43

    I love Nestle Fitnesse & Fruit. The campaign is great because it combinds two of my favorit things…fitness and fashion!


  2. u8mypinkcookies
    Jun 27, 2010 @ 14:39:05

    I wanna try Fitnesse. I love cereals too and I prefer eating them without milk. My faves are Post Honey Bunches of Oats, Post Selects and Nestle Clusters. Love it a bit sweet and with nuts!!


  3. kriz flores
    Nov 24, 2010 @ 12:14:36

    how much is 1 box of nesltle fitnesse & fruit?


  4. mariz
    Feb 08, 2011 @ 12:16:16

    i startedeating nestle cereAL YESTERDAY….u think i can get the body i want?i eat it on breakfast en dinner..i only eat rice on lunch..


  5. Diet123
    May 09, 2011 @ 19:31:54

    early morning 5:00am,i eat 2-3 slice of wheat bread then jogging for 30mins-45mins. after that i go to gym to do diet workout from 6:45am – 9:00am then when i went home i eat fruits like banana, melon, orange etc. then in lunch i eat Nestle Fitness Cereal and may snacks for the after is some fruits again and also lots of water. In dinner i eat Nestle Fitness Cereal again and before i go to sleep I drink lots of water so i wont feel hungry. Do it for 1 week u will surely lose 5-7pounds a week it’s effective 🙂 just sharing my diet.

    @Diet123 – Thanks for sharing!


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